Double violation |
At the moment, it's easy to find something that fits the first rule, but not the second. There are a lot of ankle-fitters in the shops. I do not like an ankle-fitter. Probably because my German teacher at school used to have a pair which made her feet look like massive bananas.
Today I wander aimlessly into a new and tiny shoe shop that I've not been into before. Limited stock - and all the boots do not comply with rule two. As I'm about to leave, the woman behind the till asks what I am looking for. At this point, if she'd asked (as is normal) whether I'd like any help, I'd have said no. But given that she asked me specifically, I tell her. Pretty much exactly as in the first paragraph (but without the lady boot diss). She disappears out to the back of the shop and comes back with the boots I would have made for myself, were I a cobbler. Sold.
Know what you want. Be specific. Put it out there.
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